The Salvatos' journey began in the summer of 2009 when Mor Shalom limped back to her car after a long night in her high heels and thought, "if only I had my flip flops in my bag.”

Born into a family of entrepreneurs, Mor and her older sister, Sivan, often dreamt about becoming influential and strong business women like their mom. Mor immediately shared her idea and the sisters began to tackle the product development challenge head-on. Within a year they turned Mor’s idea into a fully patented line of products.

Today, the Salvatos mission is for every woman to walk her own way with confidence and comfort.

The sisters live only 5 minutes away from each other in the heart of the young and vibrant city of Tel Aviv, and promote their multi-national, rapidly growing folding footwear brand.